Online Advertising - White Hot Classics

Reebok’s White Hot Classics campaign featuring NBA legend Alan Iverson and music artist Rick Ross.

  • Role Creative Director / Writer, Editor
  • For Reebok
  • Date May 2013
  • Type Display advertising, page takeovers, social media.

NBA legend Alan Iverson wearing his classic, the Question Mid.

The work featured a series of Instagram-fed takeovers for sites Vibe, Complex, and Slam.

Twitter Instagram-fed social takeover.