The Hartford: Digital content - Investments & Insurance

For
The Hartford
Description

This was a web re-design and online self-help application project. It was an intense 4-month undertaking that spanned across six business divisions and involved over 25 key stakeholders. In the end, over 120 pages were concepted, designed, written and approved by compliance attorneys. Phew.

Type
Insurance, Business to Business
Role
Senior Copywriter / Content Strategist
Date
February 2010