Tony D. Gould — Copywriter. Content Strategist. Creative Director.

Content Development

Insurance, Business to Business

thehartford.com/

This was a web re-design and online self-help application project. It was an intense 4-month undertaking that spanned across six business divisions and involved over 25 key stakeholders. In the end, over 120 pages were concepted, designed, written and approved by compliance attorneys. Phew.

ForThe Hartford RoleSenior Copywriter / Content Strategist
DateFebruary 2010