Tony D. Gould | Creative Director | Copywriter | Content Strategist

Tony D. Gould | Creative Director | Copywriter | Content Strategist

Content Development

This was a web re-design and online self-help application project. It was an intense 4-month undertaking that spanned across six business divisions and involved over 25 key stakeholders. In the end, over 120 pages were concepted, designed, written and approved by compliance attorneys. Phew.


  • Role Senior Copywriter / Content Strategist

  • For The Hartford

  • Date February 2010

  • Type Insurance, Business to Business

  • URL thehartford.com/

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Content Development